Film Director Kei Uehara
Profile
Kei started working for MTV Japan in 1997, after winning an award in the MTV Station ID Contest the previous year. He also worked for P.I.C.S before becoming a freelancer.
During this period he was involved with the making of adverts and music clips, with his role ranging from visual direction to art direction, creating motion graphics and music scores. His high reputation comes from creating videos that make viewers feel the sound.He won the Asian Television Technical & Creative Award for Best Direction in 2003. He then joined KOO-KI in 2012.
“Tomorrow begins”, the PR video he directed to promote Tokyo as a host to 2020 Olympics, won K-ADC Members Prize for Movie, Digital Communication in 2013. In 2015, his work “Sporting Spirit”, one of the largest scale projection mapping works in Japan, was exhibited at TOKYO BIG SIGHT.Uehara seeks to keep breaking the boundaries in visual art, going beyond screens. In 2019, he has won several awards both in and outside Japan, including the Gold Medal at FUKUOKA AD ASSOCIATION PRIZE, LIA and Telly Awards for Web Movie with "KA・TA・O・RI・HA" a celebratory film made for Hakata-Ori textile's 777th anniversary. Directed the opening Movie for The Netflix Series "Sanctuary".Alongside the popularity of the drama itself, it garnered attention and won the FILM CRAFT [Bronze] at the Cresta Awards 2024, one of the world's most prestigious creative awards.
Opening Movie
Web ads
TOKYO2020 “Tomorrow begins”
The Tokyo 2020 Bid Committee
PHV 「driving the piano」
TOYOTA
“KA・TA・O・RI・HA”
Hakata-ori Textile Industrial Association
“The Greatest Showman”
20th Century Fox
YAKULT 400 LT “INTESTINAL REVOLUTION 21”
Yakult
Everyone’s Paralympics “About Impossibility”
NHK(Japan Broadcasting Corporation)
TV ads
“Lowest price”
Rakuten Mobile, Inc.
“DRY ZERO”
Asahi Breweries, Ltd.
“Sakura Mochitto Donuts”
Mister Donut
“Forest of Home Appliances”
EDION Corporation
“Q10 yogurt”
Kaneka
Music Video
“Teacher Teacher”
AKB48
AWARDS
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-Netflix “Sanctuary”Opening
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Cresta Awards 2024 /FILM CRAFT Bronze
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“KA TA O RI HA”/Celebratory film made forHakata-Ori textiles’ 777thanniversary
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FUKUOKA AD ASSOCIATION PRIZE forWeb Movie/GOLD
TOP SHORTS (JUNE 2019)/Best Microfilm
TOP SHORTS ( JUNE 2019)/Best Commercial
SHORT to the Point (JUNE 2019 )/BEST MINI SHORT
rolling idears/WINNER
Moondance International Film Festival/SHORT FILM WINNERS
London International Awards (2019)/FINALIST
Telly Awards 2020/Craft:Directing Gold
Telly Awards 2020/General:Fashion&Lifestyle Gold
Telly Awards 2020/General:Branding Silver
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“Tomorrow begins” / Tokyo's candidacy for the Olympic Games in 2020
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K-ADC AWARD (2013)/Members Prize for Movie, DigitalCommunication
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Short film “Japan. Tomorrow starts here.” /Japanese Cabinet Office
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featured in Lürzer’ s Archive Vol. 6/2012
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Music video “UN ROCKSTAR” /ORANGE RANGE
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Edinburgh International Film Festival/Special Entry
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Music video “Jiyu ni aruite aishite” /Asia Engineer
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The Asian Television Technical & CreativeAwards(2003)/Best Art Direction
Edinburgh International Film Festival/Special Entry